Funeral home directors
The urns your families already trust — on your shelf, at your margin.
Solace Forever is the handcrafted urn line behind a 4.8★ average across 10,000+ verified family reviews. Trade accounts for independent funeral homes get 30% off list on everything, dispatched from US stock in 1–2 business days, with free drop-ship to families.
Get the offer from Tim, our Co-founder
Choose how you'd like to start
Three ways in. No pressure in any of them.
Get trade access
Thirty seconds: name, firm, email, phone. A team member authorizes your trade account the same business day — your price list and Starter Pack link arrive by email. No call required.
Download the trade pack
The one-page program overview: the kit, the terms ladder, drop-ship, and how ordering works — sent straight to your inbox.
Ten minutes with Tim
For multi-location firms or anything you'd rather ask a person. A quiet 10-minute call — the catalogue, your numbers, and whether it fits. That's all.
Pick a timeTrade accounts are for licensed funeral professionals. We verify every request and don't supply online resellers — that protects your retail margin.
The program
Built for independent firms, not chains.
Margin with proof
30% off list from unit one — 35% at 6+ of a line, applied automatically. You set your own retail — no MAP, and we never supply online resellers, so your price holds.
No walls at the door
No joining fee, no minimums at all — from a single free drop-ship urn to a full shelf, order what your families need through your own trade login.
The sale stays yours
Family wants something you don't stock? We drop-ship it free, in plain dignified packaging, billed to you at trade. No pricing inside the box.
Speed you can promise
US stock, dispatched in 1–2 business days. Damage replaced from a photo within 48 hours. 30-day guarantee, same as retail.
Start here
The $109 Founding Starter Pack — over half off.
One arrangement-room shelf. Everything a family reaches for, ready to hold:
- The Gold Marble adult urn — hand-finished, engraved gold band
- The complete Red Family Set — large urn, four keepsakes in assorted styles, cremation necklace
- The Wood-Grain mini keepsake set of four
- Display cards and your printed trade price list
$243 of product for $109 — over half off. Even at our own list prices the contents sell for more than double what you pay — and your retail is yours to set. One per firm · limited founding run · 30 founding firms.
Popular pieces
Highlights from a 60+ piece catalogue.
The pieces families reach for most — your authorized account unlocks the full range. Custom designs are also available on larger production runs — ask us.
Purple & Gold Metallic — Adult
Retail $79 · trade pricing on authorization
Oak Wood-Grain Family Set (6)
Retail $109 · trade pricing on authorization
Keepsake Sets of Four
Retail $48 · trade pricing on authorization
Watch the keepsake set of four up close
Full catalogue and per-SKU trade pricing arrive with your authorized account — that's how we keep trade prices off the open web, for your protection as much as ours.
How it works
From access to your shelf in a week.
Get access — 30 seconds
Name, firm, email, phone. That's the whole form.
Authorized same business day
A team member verifies you're a licensed firm (it protects your margin from online resellers) and authorizes your trade account. Your welcome email carries the trade pack, the price list, your store login and your named contact's direct line.
Your Starter Pack ships in 1–2 days
$109 by card, display cards included. It earns one shelf in your arrangement room.
Stock when you're ready
Log in and order at your trade prices, paid by card or ACH at checkout. Free US shipping on every order for the rest of 2026 — our founding launch promotion. No order minimums; order what your families need.
Reorder in seconds
A QR reorder card rides in every box. No minimums — 35% off at 6+ of a line, applied automatically. Free drop-ship to families, any time.
What families say
The reviews your families will read anyway.
"We each wanted to bring a little of him home. The quality took our breath away."
"Perfect for my four sons when my mom passed. Outstanding quality — beautiful and not gaudy in each of their homes."
"Metal with a very realistic wood finish… the seal is tight and they are sturdy."
Search "Solace Forever urns" on Amazon — every review is public and checkable. No trade supplier can show you this.
Straight answers
What directors ask us.
We already have a supplier.
Most of our partners keep 2–3 lines — we're not asking you to switch anything. The pack is one shelf: $109 for $243 of our best pieces, over half off. Families' reactions decide whether it earns the space.
Families just buy urns online now.
They do — often these exact urns. The kit puts them on your shelf with your margin instead. And when a family wants something you don't stock, we drop-ship it free through your account, so the sale stays yours either way.
Is the margin real?
Worked example: our adult urns list at $79 and cost you $55.30 at trade (less at the 6+ tier). What you charge is up to you — there's no MAP, we never supply online resellers, and every piece carries public ratings your families can check.
What if it doesn't sell?
Start as small as you like — there are no minimums. And you paid less than half list for the pack itself. 30-day guarantee, transit damage replaced from a photo within 48 hours. The risk sits with us, deliberately.
Who actually am I dealing with?
A named contact with a direct line — not a portal and a ticket queue. Verification runs both ways: we only open accounts for licensed firms, and you get a person who answers.
Do you require exclusivity or contracts?
No exclusivity, no commitments, and your retail price is entirely yours — the price list carries suggested retail bands as guidance only.
Or talk it through
Ten minutes with Tim.
No pitch and no pressure — the catalogue on screen, your numbers, and an honest read on whether it fits your firm. If it doesn't, he'll tell you.
Prefer the phone? +1 862-599-2801